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OUR BLOG
Your brand is the single most important investment you can make in your business”


Paid ads. Part 2. How they work and why they are important in the digital age.
In this article we would like to introduce you to Google Ads, Instagram Ads, and TikTok Ads. If you would like to learn more about...
Sep 16, 20224 min read


MBA with Access MBA- the NEXT step to become the NEXT you.
Many professionals believe that having an MBA is the next natural step in their career progression. Regardless of your business or area...
Sep 16, 20224 min read


Clutch Awards Highway-61.ch As Switzerland’s Top Branding Agency for 2022
At Highway-61.ch, we are committed to the success of our national and international customers. Our fantastic team includes professionals...
Sep 16, 20222 min read


ADVERTISING COST
Advertising is the most well known and common form of introducing a business in the marketplace. Advertising is also a main budget...
Sep 16, 20223 min read


Why do brands fail?
Failure of a brand is a common occurrence in an ever-growing world of expanding brands. New companies replace old companies, turning the...
Sep 16, 20223 min read


What is branding, and why should you hire a branding agency?
Branding is a business portfolio which brings together features such as a logo, design, mission statement, and a concept of consistency....
Sep 16, 20224 min read


New Year resolutions
The most common motivator for the start of the new year in Western tradition is the famous list of resolutions. It`s December, which...
Sep 16, 20224 min read


HW-61 has been validated as a Top Digital Advertising agency in Zurich, Switzerland by DesignRUSH.
We are excited to announce that Highway-61 has been validated as a Top Digital Advertising agency in Zurich, Switzerland by DesignRush as...
Sep 16, 20221 min read


Paid ads. Part 1. How they work and why they are important in the digital age.
In this article we would like to introduce you to Facebook, YouTube and LinkedIn paid ads. Part 2 will include information about Google...
Sep 16, 20224 min read
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